Customer Centric Business Model helps entrepreneurs align value delivery with customer success for scalable growth and lasting impact.
A Customer Centric Business Model is more than a revenue strategy—it’s a blueprint for delivering value in harmony with customer success. In this course, originally presented at Harvard Innovation Labs, you’ll learn how to identify your core business value and build a model that scales with customer satisfaction. Led by Michael Skok, founding partner at Underscore VC, this session offers actionable insights for entrepreneurs aiming to create enduring companies.
What You’ll Learn from Designing a Customer-Centric Business Model Course:
- How to define and deliver core business value
- Strategies to align your model with customer outcomes
- Real-world examples of disruptive, customer-first innovation
- Frameworks for building scalable, community-driven ventures
About the Instructor: Michael Skok is a seasoned entrepreneur and venture capitalist with over 39 years of experience in the tech industry. As the founding partner of Underscore VC, a Boston-based firm backing bold B2B software founders, he has helped build startups that created thousands of jobs and billions in value. His expertise spans Open Source, Cloud, IoT, Blockchain, VR/AR, and AI/ML.
Skok has served on boards of high-growth companies like Acquia, Demandware (acquired by Salesforce), Mautic, Salsify, and Zaius. He also chaired the Software Publishers Association and has mentored entrepreneurs for over a decade at Harvard University, where he is an Entrepreneur in Residence.
Key Takeaways:
- Understand the mechanics of customer-centricity in business modeling
- Learn how to capture value with customers, not just from them
- Explore the Startup Secrets framework for building scalable ventures
- Discover how community alignment can accelerate startup success
Want to dive deeper into Startup Secrets? Explore the interactive Startup Secrets Sandbox for frameworks, insights, and tools to help you build and scale your startup: Click Here
